Guidelines For Link Titles

* The goal of the link title is to help users predict what will happen if they follow a link.
* Appropriate information to include in a link title can be:
o name of the site the link will lead to (if different from the current site)
o name of the subsite the link will lead to (if staying within the current site but moving to a different part of the site)
o added details about the kind of information to be found on the destination page and how it relates to the anchor text and to the context of the current page
o warnings about possible problems at the other end of the link (for example, "user registration required" when linking to The New York Times)
* Link titles should be less than 80 characters, and should only rarely go above 60 characters. Shorter link titles are better.

Calderdale Safeguarding Children Board – Procedure Manuals